How to survive and thrive in times of digital disruption?
Where to start, how to start?
Because these are not easy questions, we have developed a tailor-made approach to support large and medium-sized companies that realise that – sooner or later – doing business as usual will get them into trouble, even though their business still looks fine today. Everything that can be disrupted will be disrupted. And it will be “rather sooner than later”.
We therefore focus on the following domains: strategy & innovation, identity & positioning and digital marketing. These are for us the key domains in which we try to bring in new ideas to help you successfullly transform your business in times of digital disruption. Always with the end customer in mind.
Companies usually know what they do. They have experts. Those experts make products and create services. They know whom their customers are or could be. And they know their competitors. In other words, they know their business.
Most often there is where the comfort zone stops and where we come in. We can support you with either business model innovation or disruptive innovation tracks.
More about strategy
Over the years, we have developed a totally new way of looking at brands, starting from our conviction that the customer is always right when it comes to liking or disliking brands. Our approach is based on the idea that people do not buy products for the features they have, but for the experiences they give them.To stay in business or grow your business, you need to adapt your marketing approach to the new reality. We can support you with outlining or fine-tuning your , developing an overall and even
To stay in business or grow your business, you need to adapt your marketing approach to the new reality. We can support you with outlining or fine-tuning your brand proposition, developing an overall “brand-being” strategic plan and even “brand-being” marketing communications plans.
More about identity & positioning
Galland is an atypical web agency, with a clear focus on online strategy and making your site work for your customers.
Our online offering goes from developing an online strategy, over actual web building, up to a variety of optimization efforts (search engine marketing, web analytics, social media, content marketing) to make your site future-proof. After all, happy customers are your ultimate reward.
More about digital marketing